This Guide gives you practical advice on how to overcome language and cultural obstacles.
It helps you design a communication strategy for your business covering topics such as:
  • analysis of communication needs;
  • language training;
  • selection and recruitment;
  • marketing across borders;
  • cultural awareness;
  • translating and interpreting;
  • useful sources of information.

Author : Stephen Hagen 2002        © Interact International        Design : Interesource Group (IRELAND) Limited